Basel Tourism, the tourism agency of the northwestern Swiss city, has pulled off a publicity stunt inspired by the popular Pokémon Go game. A short video clip featuring “people-hunting Pokémon” garnered around 20 million views overnight.

Pokémons gone wild in Basel

Pokémons gone wild in Basel #LoveBasel #PokemonBasel

Posted by Basel on Wednesday, August 3, 2016

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